Hauv Q1 ntawm 2024, kev xa khoom thoob ntiaj teb ntawm high-end OLED TVs mus txog 1.2 lab units, ua rau nce 6.4% YoY.Ib yam li ntawd, qhov nruab nrab-loj OLED saib kev lag luam tau ntsib kev loj hlob tawg.Raws li kev tshawb fawb los ntawm lub koom haum kev lag luam TrendForce, kev xa khoom ntawm OLED saib hauv Q1 ntawm 2024 yog kwv yees li ntawm 200,000 units, nrog rau kev loj hlob txhua xyoo ntawm 121%.

Tsis zoo li LG txoj kev tswj hwm ntawm OLED TVs, Samsung tau dhau los ua tus xa khoom zoo tshaj plaws ntawm OLED saib rau lub quarter nrog kev ua lag luam ntawm 36%.Samsung tus qauv xa khoom tseem ceeb yog 49-nti saib, uas tsuas yog 20% ​​kim dua li tib lub LCD saib, yog li muab tus nqi qis-kev ua tau zoo heev uas tau txais kev pom zoo ntawm cov neeg siv khoom.Samsung npaj yuav nthuav dav nws 27-nti thiab 31.5-nti OLED saib hauv Q2, xav tias yuav txuas ntxiv ua lag luam.

TrendForce kwv yees tias nrog kev tshaj tawm cov qauv tshiab los ntawm ntau lub npe hauv Q2, qhov kev loj hlob ntawm peb lub hlis twg yuav ncav cuag 52%, thiab tag nrho cov khoom xa tuaj rau thawj ib nrab ntawm lub xyoo tuaj yeem ncav cuag 500,000 units.

Raws li cov khoom lag luam saum toj kawg nkaus 10 OEM / ODM cov chaw tsim khoom hauv kev lag luam, Cov Khoom Zoo Tshaj Plaws kuj tau tsim ntau yam ntawm OLED saib, suav nrog 15.6-nti portable saib, 27-nti thiab 34-nti saib.Peb tos ntsoov yuav koom tes nrog koj los tuav qhov kev xav tau ntawm kev lag luam rau OLED saib.