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Uhlahlelo lweMarike yeSiboniso esiphathekayo saseTshayina kunye noQoqosho lweSikali soNyaka

Ngokunyuka kwemfuno yokuhamba ngaphandle, iimeko zokuhamba, i-ofisi ehambayo, kunye nokuzonwabisa, abafundi abaninzi kunye neengcali banikela ingqalelo kwimiboniso encinci ephathekayo enokuthi iqhutywe ngeenxa zonke.

Xa kuthelekiswa neetafile, iziboniso eziphathwayo azinazo iinkqubo ezakhelwe ngaphakathi kodwa zinokusebenza njengezikrini zesibini zeelaptops, eziqhagamshela kwii-smartphones ukwenza imo yedesktop yokufunda nomsebenzi weofisi.Kananjalo banenzuzo yokuba khaphukhaphu kwaye bayaphatheka.Ke ngoko, eli candelo lifumana ukuthandwa ngakumbi kuwo omabini amashishini kunye nabasebenzisi.

 Imonitha ephathekayo evela kwiDisplay egqibeleleyo1

I-RUNTO ichaza iziboniso eziphathekayo njengezikrini ezinobungakanani ngokubanzi i-intshi ye-21.5 okanye encinci, ekwazi ukuxhuma kwizixhobo kunye nokubonisa imifanekiso.Zifana neetafile kodwa azinayo inkqubo yokusebenza.Zisetyenziswa ikakhulu ukunxibelelana nee-smartphones, Tshintshela, iikhonsoli zomdlalo, kunye neelaptops.

Ngokwedatha ye-RUNTO, umthamo wokuthengisa obekwe esweni wemiboniso ephathekayo kwimakethi yokuthengisa ekwi-Intanethi yaseTshayina (ngaphandle komxholo weqonga le-e-commerce elifana neDouyin) ifikelele kwiiyunithi ezingama-202,000 kwiinyanga ezisibhozo zokuqala zika-2023.

Iimpawu ze-TOP3 zigcina uzinzo, ngelixa abangenisi abatsha benyuka. 

Kuba ubungakanani bemarike ayikavulwa ngokupheleleyo okwangoku, imbonakalo yomhlaba yentengiso ephathwayo eTshayina igxile kakhulu.Ngokutsho kwedatha ye-RUNTO yokubeka iliso kwi-intanethi, i-ARZOPA, i-EIMIO, kunye ne-Sculptor yenza i-60.5% yesabelo semarike kwi-market display marketing ukususela ngoJanuwari ukuya ku-Agasti 2023. Ezi mpawu zinendawo ezinzileyo yemarike kwaye zihlala zibeka kwiindawo ezintathu eziphezulu kwiintengiso zenyanga.

I-FOPO kunye ne-ASUS ye-subsidiary brand brand ROG zibekwe kwimarike ephezulu.Phakathi kwabo, i-ASUS ROG ikwindawo yesibhozo kwiintengiso ezongezelelekileyo ukusukela ekuqaleni konyaka, ngenxa yokusebenza kwayo kakuhle kwibala le-esports.IFOPO nayo ingene kwabalishumi abaphezulu ngokweentengiso.

Kulo nyaka, abavelisi bemveli abakhokelayo ababeka iliso njenge-AOC kunye ne-KTC nabo sele beqalisile ukungena kwimarike yemiboniso ephathekayo, besebenzisa amakhonkco abo okubonelela, uphando lwetekhnoloji kunye nophuhliso, kunye nothungelwano lokuhambisa.Nangona kunjalo, idatha yabo yokuthengisa ayichukumisi ukuza kuthi ga ngoku, ikakhulu ngenxa yeemveliso zabo ezinomsebenzi omnye kunye namaxabiso aphezulu. 

Ixabiso: Ukuhla kwexabiso okubalulekileyo, ukongamela kweemveliso ezingaphantsi kwe-yuan eyi-1,000

Ngokuhambelana nomgangatho wentengiso jikelele wemiboniso, amaxabiso emiboniso ephathekayo ehle kakhulu.Ngokwedatha ye-RUNTO yokubeka iliso kwi-intanethi, kwiinyanga ezisibhozo zokuqala ze-2023, iimveliso ezingaphantsi kwe-1,000 yuan zilawula imarike ngesabelo se-79%, ukunyuka kweepesenti ze-19 xa kuthelekiswa nexesha elifanayo kunyaka ophelileyo.Oku kuqhutywa ikakhulu kukuthengiswa kweemodeli eziphambili kunye neemveliso ezintsha.Phakathi kwabo, i-500-999 yexabiso le-yuan ibalwa kwi-61%, ibe yinto ephambili yexabiso.

Imveliso: i-intshi ye-14-16 yizona eziqhelekileyo, ukunyuka okuphakathi kubukhulu obukhulu

Ngokwedatha ye-RUNTO yokubeka iliso kwi-intanethi, ukususela ngoJanuwari ukuya ku-Agasti ka-2023, inxalenye ye-intshi ye-14-16 yayiyeyona inkulu kwimarike ephathwayo yokubonisa, kunye nesabelo esongezelekayo se-66%, ehla kancinci ukusuka ngo-2022.

Ubukhulu obungaphezulu kwee-intshi ze-16 bubonise ukukhula ukususela kulo nyaka.Kwelinye icala, oku kungenxa yoqwalaselo lobungakanani obahlukeneyo bokusetyenziswa kweshishini.Kwelinye icala, abasebenzisi bakhetha izikrini ezinkulu ze-multitasking kunye nesisombululo esiphezulu ngexesha lokusetyenziswa.Ke ngoko, xa zizonke, iziboniso eziphathwayo zisiya ekunyukeni okuphakathi kwisayizi yesikrini.

Izinga lokungena kwe-Esports liyenyuka ngokuthe ngcembe, kulindeleke ukuba lidlule kwi-30% ngo-2023

Ngokwedatha ye-RUNTO yokubeka iliso kwi-intanethi, i-60Hz iseyeyona ndlela iphambili yokuhlaziya kwimarike ephathwayo yokubonisa, kodwa isabelo sayo sicinezelwa yi-esports (144Hz nangaphezulu).

Ngokusekwa kweKomiti yeMidlalo yeOlimpiki yeHlabathi yeKomiti yezeMidlalo kunye nokukhuthaza umoya we-esports kwiMidlalo yasekhaya yase-Asiya, izinga lokungena kwezemidlalo kwimarike yasekhaya kulindeleke ukuba liqhubeke nokunyuka, lidlula i-30% ngo-2023.

Ukuqhutyelwa linani elikhulayo leemeko zokuhamba ngaphandle, ukungena kweempawu ezintsha, ukujula ulwazi lwemveliso, kunye nokuphononongwa kwemimandla emitsha efana ne-esports, i-RUNTO iqikelela ukuba umlinganiselo wokuthengisa wonyaka we-intanethi ye-intanethi ye-intanethi ye-intanethi yemiboniso ephathekayo iya kufikelela kwiiyunithi ze-321,000 kwi-2023, ukukhula konyaka-ngonyaka ngama-62%.


Ixesha lokuposa: Sep-28-2023